Soldsie Looks To Turn Facebook Comments Into Dollar Signs

Date: March 13th, 2013 | Author: | Tags: , , , , , | No Comments »

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Imagine being able to sell stuff directly from a Facebook post, and all your customer had to do was leave a comment saying “sold” in order to make a purchase. It would be magical right? I think so too.

I could see this being especially useful for bands and musicians of all types.

Via SocialTimes:

The purchasing method mimics the natural interactions that people have with their friends on Facebook. ”It’s fun, it’s conversational, and it’s visible,” said Soldsie CEO Chris Bennett in a phone interview.

Merchants, brands, and small business owners can use Soldsie to post their items for sale on Facebook. When shoppers type “sold” into the comments, the item goes straight to their shopping carts. The shoppers will then get an email prompting them to complete the purchase through Paypal or credit card when they’re ready.

Both buyers and sellers have to register for the service in order for it to work, so no erroneous sales will be made by people who are merely sold on an idea rather than an actual product…” [Continue Reading]

 


Reamaze: Customer Relationship Management For The Small Business Customer

Date: February 23rd, 2013 | Author: | Tags: , , | No Comments »

reamazedash
I always thought their was a disconnect between what most small businesses needed in a CRM and what was available on their market. Fortunately, there is now a CRM for the “little guy”.

Via TechCrunch:

The small business world just doesn’t get the love that it deserves. Salesforce.com and the other giants sell to big enterprise customers that need a far different set of tools than their small-business counterparts. The gap is creating an opportunity for companies like Reamaze, which takes an approach that combines CRM with customer support.

Co-Founder Lu Wang says the touch has to be a bit different with small businesses. Small businesses do not talk about CRM but rather about how to keep customers happy, how to get new ones and how to keep that business flowing in the 24-hour, seven-day-a-week Internet world that we live in. He said they designed the service for people who have no clue what an ‘instance’ is or ‘virtualization’  means or whatever developer/enterprise lingo it may be…” [Continue Reading]


Why Facebook May Never Make A Significant Profit

Date: February 2nd, 2013 | Author: | Tags: , , | No Comments »

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We’re all impressed by Facebook’s ability to lure in over a billion users, but will they ever make a significant profit? Christopher Mims explains why he believes they never will, and I tend to agree!

Via Quartz:

Facebook is a large, inefficient engine for transforming electricity and programmers into a down-market place to sell low-value advertising. Most of the numbers in its recent earnings report indicate that the company is in a race against various forces merely to maintain its current advertising revenue, and there is little to indicate that the company is going to come up with any fundamentally new sources of revenue anytime soon…” [Continue Reading]


New Study Shows Why Social Sharing Is The Best SEO Strategy

Date: January 17th, 2013 | Author: | Tags: , , , , , , | No Comments »

Image courtesy of SearchMetrics.com
For those of you still worrying about social media’s ROI, you now have to ask yourself what your ROI is for search too because, as this new study shows, social media and social sharing can do more to increase your rank in Google than any other SEO tactic.

SearchMetrics reports:

The volume of Facebook and Twitter shares a web page generates is closely correlated with how high it ranks in Google searches, while too many ads on a page are likely to be having a negative effect on search visibility. But top brand websites appear to have a natural advantage for ranking highly.

These findings come from a study by search and social analytics company Searchmetrics aimed at identifying the key factors that help web pages rank well in Google searches. The company analyzed search results from Google for 10,000 popular keywords and 300,000 websites in order to pick out the issues that correlate¹ with a high Google ranking. ” [Continue Reading]

Are you still underestimating social media’s influence on search? Leave a comment and let us know what you think!


Facebook Graph Search Is Set To Disrupt Local Search

Date: January 15th, 2013 | Author: | Tags: , , , | No Comments »

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Facebook is starting to roll out Graph Search and so far it looks pretty sweet! It’s not yet available to the public, and if you’re interested in trying it out you need to join the waiting list.

Once this rolls out to Facebook’s mobile app, I could see this challenging Google’s dominance on local search.

Watch as The Verge goes hands on with Graph Search: