If you’ve been paying attention, you most likely have seen this coming. If you want to rank in Google, you actually have to try and produce valuable content now.
Gone are the days of producing spun content, or acquiring links from crummy blog networks that publish crummy content meant only for search engine spiders.
It’s now time to give Google want they want. Quality, relevant content that is also timely! You can see how important timeliness is to us all by looking at how popular Twitter’s real-time search function is. It only makes sense that Google+ would mimic Twitter by creating it’s own real-time search function. Twitter is still better in this regard, but this is besides the point.
1. “5 Reasons Blogging Is The New SEO” – Obviously it’s still possible to rank without a blog, but it definitely increases your chances, especially these days as this article explains. It really is time to stop thinking so much about keywords, and start thinking more about what topics are of interest to your market.
2. “How Authorship (and G+) Will Change Linkbuilding” – I really like the direction Google is heading with this, and I believe it will help make the search results better all around. It’s a great way of “putting the trust back into links”. If you use WordPress, check out this free plugin that will help you set-up authorship markups.
If you’re wondering what exactly constitutes “quality content”, check out my free video.
Leave a comment below and give us your thoughts. Do you think this is all for the better or worse?